Solutions For
mediaQX transforms traditional TV advertising into a performance channel
Galip Sezer - Brand Manager
In coorporation with MQX, we as Arçelik Pazarlama A.Ş. could track the impact of actualised campaigns to website’s performance. In addition to that, in coorporation with our media agency, MQX has directed our team for more effective media planning. With the help of MQX’s campaign planning tool, we were able to optimise channel and program desicions, campaign reach rates and website’s session changes.
Umut Türkay - Brand Manager
MQX’s data has helped us to measure and change our arcelik.com.tr website’s performance more wisely. Thus, Arçelik, in coorporation with MQX, has developed arcelik.com.tr into a very valuable place.
Doğa Özyürekli - CTO
MQX enabled us to gain real time data flow whenever we want. In the short run, we believe that, we will be able to compare MQX’s real time data with official the data. This comparison will lead to dynamic desicion process of several contents.
Akın Garzanlı - CMO
MQX enabled our brand to catch the target customer at the right time at the right spot on television. We had the chance to follow our target customer’s behaviour in front of the television. Thus, this kind of a tool will always be in my 360 Campaign planning process.
Merve Eraslanoğlu - CEO
Thanks to MQX's user friendly interface and detailed analytic data and reports, we can easily see the results of TV and offer more effective addressable tv media plans for our customers.
Galip Sezer - Brand Manager
In coorporation with MQX, we as Arçelik Pazarlama A.Ş. could track the impact of actualised campaigns to website’s performance. In addition to that, in coorporation with our media agency, MQX has directed our team for more effective media planning. With the help of MQX’s campaign planning tool, we were able to optimise channel and program desicions, campaign reach rates and website’s session changes.
Umut Türkay - Brand Manager
MQX’s data has helped us to measure and change our arcelik.com.tr website’s performance more wisely. Thus, Arçelik, in coorporation with MQX, has developed arcelik.com.tr into a very valuable place.
Doğa Özyürekli - CTO
MQX enabled us to gain real time data flow whenever we want. In the short run, we believe that, we will be able to compare MQX’s real time data with official the data. This comparison will lead to dynamic desicion process of several contents.
Akın Garzanlı - CMO
MQX enabled our brand to catch the target customer at the right time at the right spot on television. We had the chance to follow our target customer’s behaviour in front of the television. Thus, this kind of a tool will always be in my 360 Campaign planning process.
Merve Eraslanoğlu - CEO
Thanks to MQX's user friendly interface and detailed analytic data and reports, we can easily see the results of TV and offer more effective addressable tv media plans for our customers.
Galip Sezer - Brand Manager
In coorporation with MQX, we as Arçelik Pazarlama A.Ş. could track the impact of actualised campaigns to website’s performance. In addition to that, in coorporation with our media agency, MQX has directed our team for more effective media planning. With the help of MQX’s campaign planning tool, we were able to optimise channel and program desicions, campaign reach rates and website’s session changes.
Umut Türkay - Brand Manager
MQX’s data has helped us to measure and change our arcelik.com.tr website’s performance more wisely. Thus, Arçelik, in coorporation with MQX, has developed arcelik.com.tr into a very valuable place.
5th August 2022
o Advertisers must go short or go long, but stay out of the valley of despair o Infillion new study, revealing that 67% of consumers prefer ad-supported streaming options to ad-free ones o The technology can enable advertisers to maximize the efficiency of their targeted ad campaigns in ways beyond the capabilities of even the world’s best media planners o Amazon has launched its free, ad-financed streaming service Freevee in Germany