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Newsletter
March 1, 2024
Weekly Newsletter | 1st Mar 2024
Vibe raises $22.5 Million to power mission to become Google Ads for Streaming TV, Vibe essentially act as a sales house to SMBs for big broadcasters - RTL and ProSieben combine ad tech stacks, this will allow advertisers to run campaigns on both broadcasters platforms, including linear TV and their streaming services - DV Fraud Lab curtails a scheme costing unprotected advertisers up to $7.5 million monthly - 3 in 4 CTV users watch Live Sports via Streaming Apps
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