Newsletter
June 16, 2023
Weekly Newsletter | June 16
Each week MediaQX curates for you the latest news from the sector, here is our latest newsletter: Keeping score in media measurement, it’s way past time for the media business to figure out the next generation of media measurement and ad currency. DoubleVerify announced a partnership with TVision on CTV attention measurement, DV Authentic Attention operates independently of personal identifiers or cookies. Goldman Sachs invests $300m in Madhive, “We see tremendous growth ahead in the company’s existing and adjacent markets.”
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